Ramaswamy campaign ad featuring Amy Acton’s estranged mother goes off-air
Vivek Ramaswamy’s campaign stopped running an ad featuring Democratic rival Amy Acton’s estranged mother following a wave of bipartisan backlash and indications that it may have soured voters on the Republican nominee for Ohio governor.
Ramaswamy said at a campaign stop on Thursday that the ad had “ran to completion” and that his campaign had put up four other ads, according to The Columbus Dispatch. According to AdImpact, the campaign has spent nearly $995,000 airing this ad in the past week, about a quarter of the $4 million that it initially allocated for the video.
“Vivek Ramaswamy should never have run his despicable ad in the first place, and it’s totally unsurprising that he took it off the air in the most cowardly way possible, without even the hint of an apology to Dr. Acton, her family, or to the people of Ohio,” Acton’s campaign spokesperson, Addie Bullock, said in a statement Thursday.
Ramaswamy’s campaign did not immediately respond to MS NOW’s request for comment.
The ad began circulating online without a “paid for” disclosure early last week before Ramaswamy’s campaign took credit for it. The video features Acton’s mother, Donna Arthur, accusing the Democrat of lying about her past and telling voters not to support her.
Acton has been estranged from her mother for decades. She has said her mother’s husband sexually abused her as a child; he was arrested and charged with raping Acton when she was 12, before he fled the state and later died.
Arthur has disputed Acton’s allegations about her late husband, whom she said she stood by during that time.
There appeared to be deep reservations about featuring Arthur in an attack ad even as it was conceived. According to Zeteo, which cited Republican sources and a person briefed on the matter, when people connected to Ramaswamy’s campaign located Arthur for the video, she appeared mentally unwell and “had trouble keeping a coherent narrative speaking about the past.” Multiple Republicans had privately urged Ramaswamy not to move forward with the ad, people familiar with the matter told Zeteo. (Ramaswamy’s campaign did not respond to Zeteo’s request for comment.)
The video has been widely condemned by Democrats and Republicans alike, though President Donald Trump publicly encouraged the campaign to continue airing it. Ramaswamy himself dismissed the criticism and said the ad “had nothing to do with childhood abuse.”
Acton has said it was “exploitative to do that to someone in her condition.”
“It’s very clear that our mother — who I have not seen since I was 12, my brother was 9 — is not well, and I do hope she gets the things she needs,” she told reporters this week.
The ad may well have backfired against Ramaswamy and moved voters away from him in the highly competitive race. Axios reported Wednesday that an internal poll commissioned by Republicans showed Acton ahead of Ramaswamy by a larger margin than the previous month, with a memo attached noting that the ad “is having a significant effect on the gubernatorial race.”
Last week, the Cook Political Report moved the race from “toss-up” to “lean Democrat,” saying Ramaswamy’s decision to air the attack ad “confirmed that the race is slipping away from him.”
Hannah Marr contributed reporting.
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