This as-told-to essay is based on a conversation with O'Shea Jackson, known professionally as Ice Cube, a 57-year-old rapper, actor, and cofounder of the professional three-on-three basketball league Big3, who is based in Los Angeles. The following has been edited for length and clarity.

I started out wanting to be the best rapper in the world. Then John Singleton put me in "Boyz n the Hood" in 1991, and I loved creating at that level. I didn't just want to be an actor; I wanted to be a producer and a writer. I wanted to control my own films and be involved in record company meetings. That thrust me into the business world.

I understand, from the neighborhood I come from in South Central Los Angeles, that if you don't learn the game, you're going to get taken advantage of. I knew that if I really wanted to be a solo artist and didn't want to be a horror story at the end of my career, I needed to learn the business. That's when I started transitioning to working behind the scenes.

In 2016, my cofounder, Jeff Kwatinetz, and I had the idea to start a professional three-on-three basketball league. We spent a year throwing around ideas for it before announcing Big3 in January 2017.

I love three-on-three, and I've always wondered why it hasn't been professionalized. We wanted to elevate it and attract players who still want to play at a high level against their peers in the summer. I also still rap and act, and I haven't looked back.

Here's a day in my life in Los Angeles.

5 a.m. — my goldendoodle wakes me up

My goldendoodle, Luffy, and I wake up at the same time, or one of us wakes the other up. He's a year old, so he's still got puppy energy. My wife, Kimberly, and my four kids watch an anime where the lead character's name is Luffy, which is how he got the name.

I've been an early riser ever since I was young. I like to wake up before everybody — sometimes two hours before my family — to hyper-focus on anything that needs my undivided attention. The East Coast is three hours ahead of us anyway, so I don't want to be late talking to people there.

7 .a.m. — coffee and walking Luffy

I usually make myself coffee at home. I'm a fan of Peet's dark roast. Then I take Luffy for a walk.

I'm not big on working out early in the morning, so I try to exercise in the evenings. To me, the morning is for coffee, enjoying being alive, and being happy that I get another chance to see another day.

I'm not a big breakfast guy, so I usually don't eat until late afternoon.

8 a.m. — thinking in the shower

Most of my ideas come when I'm in the shower. They'll just flood me with everything I need to get done, almost in order: you gotta have that, you gotta have that, stop procrastinating on this, get to that. The shower is where I get a lot of my clarity.

9 .a.m. — prioritizing my schedule from my home studio and office

I don't go into the office — I stopped doing that in 1999. I'm not built to be in the office. I'm a remote kind of guy.

I've got a spot in my house that's a studio and office. A lot of work gets done in there, including new music. It's cool to have it all in one place.

Because I'm splitting my time between Big3, music, films, and other things, I have to really plan the day and prioritize. There are things that have to get done today and things that can wait until tomorrow, so it's about deciphering what needs my immediate attention and focus.

10 a.m. — meetings focused on wherever I am

When I'm traveling, my day can vary a lot. I have a lot of meetings on my iPhone and Zoom, so I plan them around whatever I'm there to do.

If I'm on tour, everything has to come after what I have to do that night and the focus I need to give to the live performance. I've tried to do a movie in the daytime and go to the studio at night, and something suffers.

You don't want to spread the work too thin, either, just because you can. You want everything to still be as top-notch and good as you can make it. That takes discipline.

12 p.m. — ordering lunch and trying not to succumb to burgers

When it's time to eat, the first thing that pops into my head is always burgers. I try to push burgers aside and think of something different, like a Greek salad wrap. Otherwise, I'd go for burgers and fries all the time.

1 p.m. — checking out social media and executing on projects

I look at a lot of social media to figure out my next move. Social media-wise, I still like X, Instagram, YouTube, and TikTok. I'm not a big-time Facebook guy. I also don't use any AI apps.

I have several projects, and they're each in one of three stages: planning, execution, and follow-through. There's always work to be done. I've been in business for 40 years — I've seen it all. Nothing gets me too high, and nothing gets me too low.

I'm always looking for the most strategic way out of a sticky, complicated, or bad day. I don't really let it stress me, because I always know there's a solution.

6:30 p.m. — shut down business and hang with my family

It's crazy for somebody in the music industry, where mostly everything happens late at night, but it's for my sanity.

When it comes to my off time, people think I'd be out enjoying being Ice Cube, running around and getting the love that's out there, but I like kicking it with my family, hanging out, and not doing too much. A typical dinner is going to a steakhouse with my family, or to a burger joint if I'm on the road.

To unwind, I like to watch sports. Hopefully, there's a game on that I want to see: basketball, football, a Big3 game, or baseball. I'm a Dodgers guy.

11 p.m. — try to get to bed

I don't like to talk about stuff late at night, because then I'll be up all night, and I have to be back up in a few hours. I don't need much sleep, about five or six hours, but I make sure I get it.

Some days, I'm off to do something super cool, like a concert or a movie in France. It's important to balance the craziness with the regular, sensible stuff.

My life can be very exciting and complicated at times, and very simple and normal at other times. It's the best of both worlds.

This is an as-told-to essay based on a conversation with Michael Boyle, the 55-year-old managing director of HP Greater Asia, based in Singapore. The following has been edited for length and clarity.

I've been at HP for more than a decade, but I'm a musician first.

I've been in rock bands for most of my life in every country I've moved to, and formed bands across different HP offices. I've moved across Singapore, Barcelona, and Sydney for different roles in the company. I'm now the managing director for Greater Asia.

I joke that I wanted to be an international rock star, which didn't quite happen, but I got to play music internationally, which is still fun.

My days are long, starting early at 6 a.m., and often ending as late as 11 p.m. Music, workouts, and curbs on phone time get me through busy days.

I'm generally an early riser, getting up at around 6 a.m.

I'm Australian, so coffee — a flat white specifically — is a very important morning ritual for me.

Typically, I'll get in a workout after that. It'll either be running, which I find the fastest and easiest, or a swim.

The first thing I don't do when I wake up is look at my phone; I avoid it for the first 10 minutes of the day to help me wake up naturally and practice gratitude.

In terms of general phone use throughout the workday, I try to use it in 10-minute bursts to get through news and that sort of thing. I'm not someone who will spend hours flicking around on the phone. I see it as a tool to get work done, jot things down, and as another interface for AI.

I do a burst of work for an hour at home

I like to get a sense of what's ahead in the day before I head into the office. I do this so I can free up my time for when I'm in the office, because I want to be fully present and part of the team.

I head to the office around 8 a.m.

Around 8 a.m., I head into the office. If I'm feeling it, I run to work. I convert documents into podcasts and listen to them while running.

As a busy executive, I often have days when I'm not at my desk, so I use AI to summarize documents, stay ahead on my emails, and manage my daily agenda. AI is helping me remove clutter, so I have time to think.

Recently, I was working on an initiative in the company, for which I needed to give a pitch. I narrated my presentation and pitch to ChatGPT first, and it gave me feedback on where I was going off track, where I was staying on track, what the key punchline was, and suggestions for keeping the group engaged.

It trained me and gave me real-time feedback. Whereas in the past, I would've done that in a vacuum. I'd be in a hotel room, talking to a wall and thinking, "I hope this goes OK."

There are so many ways this tool can help us become better leaders, make time to think, and, hopefully, be more effective.

I leave the office at 6 p.m.

Daily exercise is non-negotiable for me; I find it's the best way to stay fresh and happy. I'm a 10,000-step person, often running back home from the office to get my steps in.

When I get home from the office, I don't look at my phone or anything for a while. That's blocked out for family.

As a family, we're very big on no device use at the dinner table. I'm happy to say that my twin daughters can go out to dinner and leave their phones at home, which is pretty rare for 21-year-olds. We've taught them a few good things.

At about 9 p.m. I have to fire up again for late meetings

The company is based in the US, so I often have meetings late into the night because of the time difference.

If I need to stay up late at night for international meetings, the best way is to pick up the guitar — it wakes me up again. It's my hack for when I don't want to drink coffee.

I just have to make sure I don't keep playing during my meetings.

At around 11 p.m., my batteries run out

I'm not very productive after that, so that's the end of my day.

At home, I'll play guitar and drums for at least an hour or two every weekend. That's when I allow myself to unplug and put my brain into neutral.

• Danielle Fewings, founder of Get Clear Beauty, has invested in cosmetic treatments since she was 27.
• Fewings' journey with aesthetic procedures began with a breast reduction and includes Botox and filler.
• Her $150,000 investment in herself has supported both personal confidence and professional success.

This as-told-to essay is based on a conversation with Danielle Fewings, a 40-year-old entrepreneur from New York City. The following has been edited for length and clarity.

I started my career in digital marketing and ran my own agency from 2020 until 2025, when I sold it. I'm now the founder of Get Clear Beauty, an aesthetic treatment marketplace, which I started in 2026.

I've always felt like there was something missing from my appearance, as if someone much more confident was buried beneath it all. I got my first procedure done in 2013 and have had many since.

I don't regret any of them.

I'm the most treatment‑forward person in almost every room I'm in

In my broader New York circle, routine maintenance is completely normal. People are getting Botox and lip filler, and a few have had breast augmentations. Most are dipping in rather than going all in.

I'm honestly the most treatment-forward person in almost every room I'm in. In any given conversation, I'm the one who's had the most work done, which is a little wild when I think about it.

For most of the people I know, the max is Botox. Routine maintenance is common around me, but no one I'm close to has done anywhere near as much as I have.

My first major decision was my breast reduction at 27

I wore a 32G and desperately wanted them smaller. I call this my gateway surgery because it was honestly a very easy recovery, so I had this ease as the template, which gave me the confidence to keep pursuing additional treatments.

It made me more willing to put myself out there, both in dating and especially in showing up online to create content for my business, which matters enormously when you're building something. It shifted how I approach relationships, too, both friendships and romantic ones.

When you feel confident inside and out, you see yourself as more valuable, recognize your worth, and become more selective about who you let into your life. As I've felt better about myself, I've been more intentional about the relationships I keep close, and I see a direct correlation between the two.

I've never made decisions due to outside pressure

My choices have always been personal. I've never done any of this for another person or because of outside pressure. It has always been about putting my best self forward, and if that takes some tweaks and some money, I'm willing to do it.

I'm a very confident person — I just haven't accepted every imperfection. My upper blepharoplasty is a good example: most people would say I didn't need it, and they would be right, because no one needs any of these things. I wanted it. My eyelids felt heavy, and I chose to change that.

I'm fully committed to antiaging and the maintenance it requires. I go to my quarterly Botox appointments and my annual lip filler appointments, and I'll be ready for a facelift when that time comes. The idea that aging gracefully means avoiding treatments is absurd; aging gracefully is doing whatever feels good to you as an individual.

The cost breakdown

Because my first breast surgery was a reduction, I paid $6,000 out of pocket, and my insurance covered the rest. I had a full-body makeover in the Dominican Republic, which included a tummy tuck, skin tightening, and two further breast surgeries after major weight loss, costing around $12,000. I've also had liposuction, scar revision, an upper blepharoplasty, Sculptra and filler, a Morpheus8 treatment on my legs, tattoo removal, lip blushing, microblading and shading, Invisalign, and teeth whitening. These procedures have cost about $50,000 in total.

The maintenance I keep up with regularly includes manicures and pedicures, which I have gotten every two weeks for the past 10 years; lash extensions, which I have gotten every three weeks for about 15 years; Botox; more filler; peels and lasers; tanning; and haircuts. The recurring maintenance has cost about $105,000 over time.

What struck me is that the one-time procedures come to about $50,000, but the quiet, recurring maintenance is over $100,000. The costs nobody tracks are the ones that add up the most. That is exactly why I built Get Clear Beauty.

Each procedure served a purpose

My whole philosophy has been doing high-maintenance things to stay low-maintenance. The lashes, manicures and pedicures, lip blushing, and microblading are all upkeep that let me feel put-together with minimal effort, and because of them, I barely wear makeup, so some of that cost is a trade-off.

The bigger procedures came from real changes in my body. My weight has gone up and down for years, and that has driven a lot of it. The Morpheus8 on my legs was for skin laxity, because I'm not ready for a leg lift and probably don't need one. I've had three breast surgeries total.

I'd never do CoolSculpting, and I'd never have a nose job. I don't think CoolSculpting is cost-effective, and I've grown to love my nose.

My appearance impacts confidence, and confidence impacts business

When you're on 15 Zooms a week and constantly recording content to win business, looking and feeling your best matters.

Appearance affects business outcomes, but for me, it works through confidence. When I feel good about how I'm showing up, I represent my company more powerfully and carry my knowledge into the room in a way that lands.

I love how I look. 10 years ago, I never thought looking this way was achievable, and it's the result of a GLP-1 medication, surgeries, and really taking my appearance by the horns. I'm in a genuinely happy place with it.

• Tiffany Tang founded DrinkFolks after a transformative journey across Asia in 2023 and 2024.
• Tang's layoff in 2023 led her to Bali, where she decided to extend her 30-day trip to over a year.
• DrinkFolks, inspired by Tang's travels, supports women-led farms and brings jamu to the US market.

This as-told-to essay is based on a conversation with Tiffany Tang, the 30-year-old founder of DrinkFolks. It has been edited for length and clarity.

I'm the founder and CEO of DrinkFolks, which brings jamu, a 1,300-year-old Indonesian herbal remedy, to the US as a prebiotic root tonic.

For the first two years of my career, I was an assistant director at a gallery owned by the first female fine arts dealer in America. From 2017 to 2021, I worked at Christie's International Real Estate in marketing and communications roles.

For the next year, I was a senior communications manager at CSM Sport & Entertainment before taking on a similar role at a fintech company that helped millions of Americans sustainably build their credit scores through rewards.

I felt positively about that job, but I was laid off in May 2023

I was grateful to work there. We were doing big things, and I really learned what it was like to be at a mission-driven company.

The most interesting thing about my layoff was how incredibly calm I felt upon hearing the news. Our CMO told me first, and she was a friend, my college professor, and an executive I admire and respect.

When she told me, I said I didn't blame her, and this was a time for a reset. Turns out, the layoff was the best thing that could've ever happened to me.

A few weeks after my layoff, I booked a one-way ticket to Bali

For a long time, my self-worth was my net worth — my title, my salary, my career trajectory. When the layoff hit, I lost my sense of self. Reflecting afterward, all I could think was: who am I without the high-paying job?

A few weeks earlier, I had watched the movie "Eat, Pray, Love." When the layoff came, something in me said that this was my moment. I opened Kayak, found a one-way ticket to Bali for around $1,000, and booked it. Bali felt approachable and warm.

What was supposed to be a 30-day reset changed the course of my life

I originally planned to travel in Southeast Asia for a month but ended up staying from June 2023 through August 2024.

My awakening happened on day three. One of the first things I did in Bali was a Panchakarma, a full-body Ayurvedic detox at a retreat in Ubud. There was an optional silent day; one of the first times in my life I rooted and looked inward.

Sitting with my journal, I knew I had to stay. I was still negotiating my severance, so I did the math: my savings, my investments, what each month would cost. When my severance came through a few weeks later, it jump-started the journey.

The deeper turning point was Hong Kong

Everyone I met understood me on an indescribable level. It was the only time in my life I was speaking Cantonese to people outside my family, reconnecting with my heritage. By the time I came home for the holidays, I had decided: I was moving to Asia.

The spark for the company was the women I met. Across Indonesia and Southeast Asia, I sat with women quietly building something of their own. I wanted to help these women build generational wealth for their families. I built DrinkFolks as a way to sustainably invest in them — 3% of every sale goes to women-led farms and nonprofits across Southeast Asia through our FolksFund — while supporting health stateside by bringing ancient wisdom into people's homes.

I started the company in January 2024, took every jamu class I could find in Bali, visited the source of jamu in Yogyakarta, and reformulated recipes in my Hong Kong kitchen.

By October 2024, I was back in the US, working with California food scientists to scale up my home-tested recipe. We launched in NYC in October 2025. Today, we're in 70+ stores across the US.

Living in Southeast Asia made the math work

My salary before the layoff was $160,000 a year, plus equity. When I set off, I had roughly $14,000 between savings and severance — my spreadsheet calculated 4.6 months of runway — and I felt comfortable investing that in myself.

I budgeted like it was my job. I tracked my actual spending obsessively for the first four and a half months and came in at roughly $7,700 total.

All-in, I averaged about $1,300 to $2,300 a month, including flights, lodging, food, everything. My money stretched furthest in Cambodia and least in Hong Kong, which was financially similar to New York City. For comparison: my overhead, including my mortgage, maintenance, electricity, and WiFi in New York today is about $2,500 a month.

In terms of cost of living comparisons, here's my breakdown

Healthcare was the biggest surprise, in the best way. I got into a motorcycle accident on the Pakse Loop in Laos, and seven stitches cost me around seven dollars, including painkillers and a week of antibiotics.

Cambodia was the best value. It's the most adventurous, outdoorsy country I visited, and I didn't want to explore alone, so I stayed in hostels for as little as $6 a night — partly a budget move, mostly a way to meet people. It's also where I met my first fellow Americans of the entire trip.

Hong Kong was the opposite — groceries and eating out gave me real sticker shock. I softened it with a genuine energy exchange: I moved in with a college friend and threw dinner parties several times a week, cooking meals for them in exchange for a place to stay. It was worth every dollar — I met some of my truest friends and future business partners there.

The layoff was honestly the best thing that ever happened to me

It gave me the confidence to build DrinkFolks, a better sense of my heritage, and a version of myself I'm proud of. I've learned to never say never, but right now, I'm exactly where I'm supposed to be.

My advice is to use your layoff as your launchpad. Things happen for you, not in spite of you. If you have even the slightest chance to live in that moment for yourself — for me, that was travel — take it as a gift and a blessing, not a crisis to survive.

Treat budgeting as freedom, not constraint. My money stretched so much further than I imagined. Clear parameters gave me the space to figure out who I am outside my job.