Alex Rodriguez says baseball taught him to be resilient.
Todd Owyoung/NBC via Getty Images
Alex Rodriguez says baseball gave him a "Ph.D. in failing."
He says the teams that win aren't always the ones with the biggest or most talented stars.
He now brings that same resilience to running his investment firm.
Alex Rodriguez says baseball taught him the value of failure.
Speaking on Friday's episode of "The Sebastian Maniscalco Show," Rodriguez said his professional baseball career shaped his approach to managing his business, A-Rod Corp.
"I think the greatest thing that I've learned from sports is to develop thick skin, because baseball specifically is a major sport of failure," Rodriguez said.
The former baseball player said he ranks fifth all-time in strikeouts in the history of the game.
"That means only four people in the history of mankind have failed more than me, right?" Rodriguez said. "I often tell my girls I have a Ph.D. in failing, but I also have a master's in getting back up."
He said the key is to keep coming back and trying again. No matter how many missed hits or strikeouts came before, each new at-bat is a fresh chance, he said.
"That's a real gift, and I think that this generation of young kids lacks that a little bit," Rodriguez said.
He also said success requires a strong work ethic, a team with complementary skills, and the ability to work together toward a shared goal.
Rodriguez then referenced a quote that resonated with him. "Great players often don't win championships. The best teams do, even though they may not have the most talent," he said.
"I'm a big believer in that," he added.
Rodriguez is not alone in seeing setbacks as part of the path to success.
"When you lose a deal or you didn't manage to close the deal, then you dive into it — where did it go wrong?" Burkhardt said. "Failure is something you should embrace when you play sports or when you're building a business to get better."
Conan O'Brien has similarly said that his long career has depended on treating setbacks as a way to reset and look ahead.
"It keeps happening over and over and over again, and then it's just learning to roll with it and say, OK, what's my next opportunity? Reset, recommit, and look for the next opportunity," O'Brien said in a March podcast appearance.
This as-told-to essay is based on a conversation with O'Shea Jackson, known professionally as Ice Cube, a 57-year-old rapper, actor, and cofounder of the professional three-on-three basketball league Big3, who is based in Los Angeles. The following has been edited for length and clarity.
I started out wanting to be the best rapper in the world. Then John Singleton put me in "Boyz n the Hood" in 1991, and I loved creating at that level. I didn't just want to be an actor; I wanted to be a producer and a writer. I wanted to control my own films and be involved in record company meetings. That thrust me into the business world.
I understand, from the neighborhood I come from in South Central Los Angeles, that if you don't learn the game, you're going to get taken advantage of. I knew that if I really wanted to be a solo artist and didn't want to be a horror story at the end of my career, I needed to learn the business. That's when I started transitioning to working behind the scenes.
In 2016, my cofounder, Jeff Kwatinetz, and I had the idea to start a professional three-on-three basketball league. We spent a year throwing around ideas for it before announcing Big3 in January 2017.
I love three-on-three, and I've always wondered why it hasn't been professionalized. We wanted to elevate it and attract players who still want to play at a high level against their peers in the summer. I also still rap and act, and I haven't looked back.
Here's a day in my life in Los Angeles.
5 a.m. — my goldendoodle wakes me up
My goldendoodle, Luffy, and I wake up at the same time, or one of us wakes the other up. He's a year old, so he's still got puppy energy. My wife, Kimberly, and my four kids watch an anime where the lead character's name is Luffy, which is how he got the name.
I've been an early riser ever since I was young. I like to wake up before everybody — sometimes two hours before my family — to hyper-focus on anything that needs my undivided attention. The East Coast is three hours ahead of us anyway, so I don't want to be late talking to people there.
7 .a.m. — coffee and walking Luffy
I usually make myself coffee at home. I'm a fan of Peet's dark roast. Then I take Luffy for a walk.
I'm not big on working out early in the morning, so I try to exercise in the evenings. To me, the morning is for coffee, enjoying being alive, and being happy that I get another chance to see another day.
I'm not a big breakfast guy, so I usually don't eat until late afternoon.
8 a.m. — thinking in the shower
Most of my ideas come when I'm in the shower. They'll just flood me with everything I need to get done, almost in order: you gotta have that, you gotta have that, stop procrastinating on this, get to that. The shower is where I get a lot of my clarity.
9 .a.m. — prioritizing my schedule from my home studio and office
I don't go into the office — I stopped doing that in 1999. I'm not built to be in the office. I'm a remote kind of guy.
I've got a spot in my house that's a studio and office. A lot of work gets done in there, including new music. It's cool to have it all in one place.
Because I'm splitting my time between Big3, music, films, and other things, I have to really plan the day and prioritize. There are things that have to get done today and things that can wait until tomorrow, so it's about deciphering what needs my immediate attention and focus.
10 a.m. — meetings focused on wherever I am
When I'm traveling, my day can vary a lot. I have a lot of meetings on my iPhone and Zoom, so I plan them around whatever I'm there to do.
If I'm on tour, everything has to come after what I have to do that night and the focus I need to give to the live performance. I've tried to do a movie in the daytime and go to the studio at night, and something suffers.
You don't want to spread the work too thin, either, just because you can. You want everything to still be as top-notch and good as you can make it. That takes discipline.
12 p.m. — ordering lunch and trying not to succumb to burgers
When it's time to eat, the first thing that pops into my head is always burgers. I try to push burgers aside and think of something different, like a Greek salad wrap. Otherwise, I'd go for burgers and fries all the time.
1 p.m. — checking out social media and executing on projects
I look at a lot of social media to figure out my next move. Social media-wise, I still like X, Instagram, YouTube, and TikTok. I'm not a big-time Facebook guy. I also don't use any AI apps.
I have several projects, and they're each in one of three stages: planning, execution, and follow-through. There's always work to be done. I've been in business for 40 years — I've seen it all. Nothing gets me too high, and nothing gets me too low.
I'm always looking for the most strategic way out of a sticky, complicated, or bad day. I don't really let it stress me, because I always know there's a solution.
6:30 p.m. — shut down business and hang with my family
It's crazy for somebody in the music industry, where mostly everything happens late at night, but it's for my sanity.
When it comes to my off time, people think I'd be out enjoying being Ice Cube, running around and getting the love that's out there, but I like kicking it with my family, hanging out, and not doing too much. A typical dinner is going to a steakhouse with my family, or to a burger joint if I'm on the road.
To unwind, I like to watch sports. Hopefully, there's a game on that I want to see: basketball, football, a Big3 game, or baseball. I'm a Dodgers guy.
11 p.m. — try to get to bed
I don't like to talk about stuff late at night, because then I'll be up all night, and I have to be back up in a few hours. I don't need much sleep, about five or six hours, but I make sure I get it.
Some days, I'm off to do something super cool, like a concert or a movie in France. It's important to balance the craziness with the regular, sensible stuff.
My life can be very exciting and complicated at times, and very simple and normal at other times. It's the best of both worlds.
"As far as startup cost, TikTok Shop has to be one of the most profitable business models I've ever seen," he told BI.
Krebs said beginners can get started with a phone, a few products, and an understanding of what makes people stop scrolling. He shares three steps to turn TikTok videos into a source of income.
1. Build an account and meet TikTok Shop's eligibility requirements
Anyone can open a TikTok account, but affiliates need an established following to join TikTok Shop.
TikTok offers multiple routes into its affiliate program, Krebs explained. Its pilot program requires 1,000 followers but limits participants to a handful of posts a week, while the main program, which gives affiliates more flexibility, requires at least 5,000 followers.
Krebs already had about 24,000 followers on a personal account when he got started. He said he built the audience by posting about sports, current events, and other subjects he liked: "I was just posting stuff I was interested in."
2. Start with products you already own or would buy anyway
Krebs said he spent $100 to $200 on a handful of products when he first started. He chose items he needed anyway, like hoodies.
Affiliates can search TikTok's product marketplace for brands and products to promote. Krebs said they don't need a direct relationship with a brand to start making videos, though successful affiliates may eventually negotiate higher commissions or paid content deals.
Krebs posts up to 30 videos a day.
Talon Krebs
For someone trying to keep costs close to zero, Krebs recommends looking around the house first. If an item you already own is listed on TikTok Shop, you can create a video about it rather than buying something new specifically to promote.
He also joined Media Labs, a community for affiliates that offered video feedback and weekly calls. He paid the $1,500 fee in six $250 monthly installments, putting his initial outlay — including products and his first community payment — at about $450.
Skip the community, use products you already own, and film with a phone and free editing tools, and Krebs said you could get started for essentially nothing.
3. Make videos that give people a reason to stop scrolling
A TikTok Shop video still has to work as a TikTok video. Krebs said the opening seconds matter most: The hook should get a viewer's attention, identify a pain point, or create enough curiosity to keep them watching.
In one of his most successful videos about a digital business card, he opens with: "Paper business cards are officially a thing of the past." The statement created some controversy, he said, but it got viewers' attention before he explained the product and how he used it as an entrepreneur.
Krebs tries to keep most videos between 30 and 50 seconds, though he said the right length depends on the product. Some products need more explanation, while others can be shown in a 10-second video.
He thinks of each video as a loop: The hook opens it, the middle explains or demonstrates the product, and the call to action closes it. Affiliates can tag a product directly in the video, allowing viewers to tap the orange shopping-cart icon, view the listing, and ultimately make a purchase.
Kate McNeil opened All the Tropes, a romance bookstore, six weeks after quitting her job.
Despite concerns about market saturation, All the Tropes thrives as a niche community destination.
Passion, perseverance, and local support helped McNeil launch her business.
This as-told-to essay is based on a conversation with Kate McNeil, a 41-year-old small-business owner based in Atlanta. It's been edited for length and clarity.
I joined an online group of fellow romantasy readers, looking to connect with other people who also enjoyed my favorite form of escapism. That group had over 2,000 members, and it was difficult to feel a sense of community. Eventually, it broke off into local chapters.
After COVID, I didn't know of any dedicated space for these same readers to meet in Atlanta. That's how I started the journey to opening the first romance bookstore in my neighborhood. In the two years since I opened, more romance bookstores have opened up, including one less than two miles away.
I thought I'd retire from my teaching job
When I launched All the Tropes bookstore, I was working a job I thought I'd retire from. I taught theater at Decatur High School for six years. My students always came first. I didn't want those kids to feel like I wasn't present or that they didn't have my undivided attention, so the bookstore was a back-burner idea for a few years.
I'd get home from rehearsal at 11 p.m., conduct business research until 2 a.m., then get up at 6 a.m. and go to work the next day and teach.
I took my time to gain a full understanding of the market, but there were still challenges
I learned about dealing with publishing companies and book distributors, connected with local artists to showcase their work, and reached out to local authors. One of the biggest challenges was finding a place for the store.
I knew that I wanted to stay on the east side of Atlanta because I lived in Kirkwood and felt very connected to the community.
In 2024, I found a location a four-minute walk from my home, and I knew it was time to make my idea a reality. In May of that year, I quit my teaching job and prepared to open the bookstore by the end of summer on Romance Bookstore Day.
I had 6 weeks to get the store ready for opening day
I received the keys to the bookstore six weeks before the day I planned to open. The timeline I had for opening day came with a lot of risks. I had cashed in my retirement fund, quit my job, and had a large preorder of "Onyx Storm" before there were bookshelves in the store.
There were many times my friends and I didn't leave the store until 4 a.m. A local artist painted the shop; I printed my merchandise at a local shop in Kirkwood; and I created the fabric wall. There were many nights I had doubts that All the Tropes would come to fruition.
I was a mom with two young kids opening a niche business that, to my knowledge, would be the first in the state, but I was prepared. I had my accounts with publishers, and my branding was complete. Perseverance, my husband, my village of friends, and an invested community got me to opening day.
All the Tropes opened August 17, 2024, on Romance Bookstore Day. In the span of a few months, I went from a passionate high school teacher to the owner and operator of a romance bookstore.
An increase in niche romance bookstores in the city concerns me
Even in a city like Atlanta with several thriving independent bookstores, I wonder about the percentage of residents who read for fun and, more specifically, read romance. While becoming a general indie bookstore would allow me to sell so many other things, I still believe All the Tropes can continue to thrive in a niche market, despite oversaturation.
Unlike a large book retailer, All the Tropes is a destination spot people can come from out of town to visit. Our social presence and promotion of local writers and artists also offer something unique to readers.
All the Tropes could pivot to general fiction, but so far, more stores opening has not impacted store traffic or sales.
4 Things helped me turn my business idea into a reality
All the Tropes continues to thrive because of my original vision of creating a community space for romance book lovers to connect. We now have eight active book clubs and continue to see consistent revenue.
Passion, trusting my gut, therapy, and a supportive group of friends are the reason I was able to turn an idea I brainstormed late at night into a successful niche business ready to grow.
We are now ready for a larger space and to expand our three-person team.
Do you have a unique small business story to share? Email the editor, Manseen Logan, at mlogan@businessinsider.com.
Danielle Fewings before and after receiving Sculptra and cheek filler.
Courtesy of Danielle Fewings
Danielle Fewings, founder of Get Clear Beauty, has invested in cosmetic treatments since she was 27.
Fewings' journey with aesthetic procedures began with a breast reduction and includes Botox and filler.
Her $150,000 investment in herself has supported both personal confidence and professional success.
This as-told-to essay is based on a conversation with Danielle Fewings, a 40-year-old entrepreneur from New York City. The following has been edited for length and clarity.
I started my career in digital marketing and ran my own agency from 2020 until 2025, when I sold it. I'm now the founder of Get Clear Beauty, an aesthetic treatment marketplace, which I started in 2026.
I've always felt like there was something missing from my appearance, as if someone much more confident was buried beneath it all. I got my first procedure done in 2013 and have had many since.
I don't regret any of them.
I'm the most treatment‑forward person in almost every room I'm in
In my broader New York circle, routine maintenance is completely normal. People are getting Botox and lip filler, and a few have had breast augmentations. Most are dipping in rather than going all in.
I'm honestly the most treatment-forward person in almost every room I'm in. In any given conversation, I'm the one who's had the most work done, which is a little wild when I think about it.
For most of the people I know, the max is Botox. Routine maintenance is common around me, but no one I'm close to has done anywhere near as much as I have.
My first major decision was my breast reduction at 27
I wore a 32G and desperately wanted them smaller. I call this my gateway surgery because it was honestly a very easy recovery, so I had this ease as the template, which gave me the confidence to keep pursuing additional treatments.
It made me more willing to put myself out there, both in dating and especially in showing up online to create content for my business, which matters enormously when you're building something. It shifted how I approach relationships, too, both friendships and romantic ones.
When you feel confident inside and out, you see yourself as more valuable, recognize your worth, and become more selective about who you let into your life. As I've felt better about myself, I've been more intentional about the relationships I keep close, and I see a direct correlation between the two.
I've never made decisions due to outside pressure
My choices have always been personal. I've never done any of this for another person or because of outside pressure. It has always been about putting my best self forward, and if that takes some tweaks and some money, I'm willing to do it.
I'm a very confident person — I just haven't accepted every imperfection. My upper blepharoplasty is a good example: most people would say I didn't need it, and they would be right, because no one needs any of these things. I wanted it. My eyelids felt heavy, and I chose to change that.
I'm fully committed to antiaging and the maintenance it requires. I go to my quarterly Botox appointments and my annual lip filler appointments, and I'll be ready for a facelift when that time comes. The idea that aging gracefully means avoiding treatments is absurd; aging gracefully is doing whatever feels good to you as an individual.
The cost breakdown
Because my first breast surgery was a reduction, I paid $6,000 out of pocket, and my insurance covered the rest. I had a full-body makeover in the Dominican Republic, which included a tummy tuck, skin tightening, and two further breast surgeries after major weight loss, costing around $12,000. I've also had liposuction, scar revision, an upper blepharoplasty, Sculptra and filler, a Morpheus8 treatment on my legs, tattoo removal, lip blushing, microblading and shading, Invisalign, and teeth whitening. These procedures have cost about $50,000 in total.
The maintenance I keep up with regularly includes manicures and pedicures, which I have gotten every two weeks for the past 10 years; lash extensions, which I have gotten every three weeks for about 15 years; Botox; more filler; peels and lasers; tanning; and haircuts. The recurring maintenance has cost about $105,000 over time.
What struck me is that the one-time procedures come to about $50,000, but the quiet, recurring maintenance is over $100,000. The costs nobody tracks are the ones that add up the most. That is exactly why I built Get Clear Beauty.
Each procedure served a purpose
My whole philosophy has been doing high-maintenance things to stay low-maintenance. The lashes, manicures and pedicures, lip blushing, and microblading are all upkeep that let me feel put-together with minimal effort, and because of them, I barely wear makeup, so some of that cost is a trade-off.
The bigger procedures came from real changes in my body. My weight has gone up and down for years, and that has driven a lot of it. The Morpheus8 on my legs was for skin laxity, because I'm not ready for a leg lift and probably don't need one. I've had three breast surgeries total.
I'd never do CoolSculpting, and I'd never have a nose job. I don't think CoolSculpting is cost-effective, and I've grown to love my nose.
My appearance impacts confidence, and confidence impacts business
When you're on 15 Zooms a week and constantly recording content to win business, looking and feeling your best matters.
Appearance affects business outcomes, but for me, it works through confidence. When I feel good about how I'm showing up, I represent my company more powerfully and carry my knowledge into the room in a way that lands.
I love how I look. 10 years ago, I never thought looking this way was achievable, and it's the result of a GLP-1 medication, surgeries, and really taking my appearance by the horns. I'm in a genuinely happy place with it.