O consumidor brasileiro está comendo de outro jeito, e a indústria corre para acompanhar. Em entrevista ao programa Valor de Marca desta semana, a diretora de marketing da Seara, Tannia Fukuda, descreveu como a empresa tenta transformar mudanças de hábito em preferência de marca.
Segundo ela, as canetas emagrecedoras empurraram a proteína para o centro do prato, a air fryer obrigou a reescrever receitas e a marmita deixou de ser estigma.
Há 13 anos na companhia, Tannia acompanhou o que chama de turnaround da marca – um processo estratégico e estrutural de reestruturação para reverter ou ampliar os focos de atuação de uma marca/empresa. A meta era fazer o consumidor perceber a Seara como “uma marca de alto valor”.
Hoje, quando os clientes são questionados sobre a marca, duas palavras aparecem primeiro, segundo a executiva: “qualidade” e “inovação”.
O movimento mais recente é o das canetas emagrecedoras. Tannia cita “números oficiais” segundo os quais 10% dos lares já têm algum usuário do medicamento. “Os impactos acabam sendo para a ingestão da família inteira”, afirma. “No final do dia, a proteína ganha o seu protagonismo.”
A linha Seara Protein, lançada em 2025 com três pratos prontos, foi desenvolvida com nutricionistas e médicos. Uma descoberta guiou o portfólio, conta a executiva: não adianta concentrar a meta proteica no jantar.
“O corpo humano tem um limite e uma tolerância por refeição”, diz. A empresa passou a trabalhar com uma porção de 20 a 40 gramas de proteína por refeição. Outra conclusão das pesquisas: “As pessoas não querem abrir mão do sabor, mas querem muito bater as suas metas de proteína.”
A diretora ainda compara o momento à pandemia, que acelerou o e-commerce de alimentos e bebidas. “Agora vem esse novo movimento das canetas emagrecedoras, e a gente imagina que vai existir uma nova readequação dessa ingestão”, diz.
A air fryer é outro motor de inovação. “O micro-ondas demorou quase 50 anos para entrar nos lares brasileiros. A air fryer entrou nesses últimos cinco anos e hoje tem maior presença do que o próprio micro-ondas”, afirma.
A empresa ouviu de consumidores que eles iam “fazendo tentativa e erro até dar certo” ao adaptar congelados ao aparelho. A resposta foi uma linha pensada primeiro para a air fryer. A pizza foi desenhada para caber na bandeja do eletrodoméstico, e a lasanha ganhou embalagem própria.
Segundo Tannia, os dois produtos levaram a Seara à liderança nos mercados de pizza congelada e de prato pronto congelado. A linha já inclui pescados, aperitivos, frangos e suínos. Na mesma lógica, a empresa entrou recentemente no mercado de marmitas.
“As marmitas deixaram de ser algo muito das classes menos privilegiadas e se tornaram o dia a dia das pessoas. As pessoas querem comida de verdade, comida feita em casa, comida saudável”, ressalta.
Com juros e endividamento altos, o preço pesa na gôndola. Tannia, porém, defende a proposta de valor acima do desconto. “Quando a proposta de fato se confirma, o consumidor tem prazer em pagar mais por essa oferta”, afirma.
Para tirar o consumidor de uma marca habitual, ela resume a filosofia da casa: “Não existe marketing sem negócios e não existe negócios sem construção de marca”. A executiva também rebate a ideia de que o marketing é o primeiro a sofrer cortes.
“O marketing foi quem ajudou a viabilizar as escolhas de negócio da companhia”, diz. Na Seara, segundo ela, “construir marca é construir valor e conversão imediata”. A conversão rápida, explica, vem da presença das categorias nas casas.
Ela cita frango em 98% dos lares, margarina em 95% e linguiça em 80%. A empresa acompanha dois grupos de indicadores. De um lado, os de negócio, como volume, faturamento e giro na loja. Do outro, os de saúde de marca, como consideração e preferência nos lares.
No campo das experiências, a aposta é a música. A Seara patrocina o Rock in Rio desde 2019 e está na quarta edição. “A música, assim como a comida, são agregadores”, diz Tannia. No último festival, a marca levou uma experiência de churrasco. Segundo a executiva, um em cada quatro produtos vendidos no evento foi de churrasco, e a Seara foi a marca mais comentada nas redes.
O trabalho começa antes do evento e termina no supermercado, quando o consumidor volta para reabastecer a sua geladeira. “Nesse momento, temos que ser a resposta”, afirma. Por isso o trade marketing, a equipe comercial e os varejistas trabalham de forma sincronizada.
Outras frentes seguem a mesma linha. Uma delas é a parceria com a Netflix em torno da série Bridgerton. Ela se apoia num dado da empresa: 90% de quem assiste a séries come enquanto assiste. Tannia brinca que a marca já está numa “última refeição”, o pós-jantar, que é o momento de maratonar.
A segmentação também mudou. “Não dá mais para codificar essas pessoas por classe social, por gênero, por idade”, diz. A Seara organiza o público por interesses, como música e esporte, e escolhe influenciadores e conteúdos para cada comunidade.
A divisão da verba entre TV, redes e eventos varia por categoria. Uma pesquisa recente mostrou que, no período do churrasco, o consumidor estava “mais offline do que online”. A inteligência artificial ajuda a mapear tendências, mas não substitui o julgamento, diz a executiva.
“A grande verdade é que a decisão ainda é do marketing.” Para separar tendência de modismo, ela olha para fora. Os Estados Unidos são, segundo ela, um grande reflexo do que virá ao Brasil. A Europa traz uma exigência maior com saudabilidade, e a Ásia, com praticidade e tecnologia.
A tendência que Tannia vê como permanente é a da indulgência. Na pandemia, as pessoas redescobriram a cozinha. Depois, buscaram equilíbrio, mas sem abrir mão do gosto. “O paladar não retrocede”, resume.
O cantor e ator Tiago Abravanel, 39, deu detalhes sobre seu processo de emagrecimento em um vídeo publicado nesta segunda-feira (26) e contou como conseguiu perder mais de 40 kg.
“Já faz um ano, um ano e pouco que eu comecei a olhar para mim com outro olhar, pensando na minha saúde em primeiro lugar e, obviamente, que a estética faz parte desse processo”, começou Tiago Abravanel.
O ator destacou, no entanto, que, durante o processo, não determinou exatamente quantos quilos gostaria de perder.
“Comecei esse processo olhando primeiro para minha alimentação, para a minha rotina, e tudo isso foi aos poucos mudando, melhorando meu sono, mudando meu comportamento com relação a exercício físico”, contou.
Devido às mudanças, Tiago Abravanel revelou que passou a se dedicar a cuidados com a pele. Em breve, ele prometeu atualizar os fãs sobre os procedimentos aos quais será submetido para a melhora.
Nos últimos meses, Abravanel tem compartilhado novas fotos que mostram a mudança do visual. O artista também registra semanalmente sua rotina entre os shows noturnos como cantor e a vida corrida como ator de teatro.
Terror “Insaciável” é crítica à obsessão por emagrecer; conheça
*Publicado por Mariana Valbão, da CNN Brasil
A atriz Holland Taylor, 83, revelou o motivo de ter deixado o elenco original da série “Dois Homens e Meio” (2003). Na produção, ela deu vida à personagem Evelyn Harper, mãe dos protagonistas Charlie e Alan Harper, interpretados por Charlie Sheen e Jon Cryer, respectivamente.
Segundo ela, a decisão de deixar a série “Dois Homens e Meio” foi motivada pela falta de aumento de salário. “Nunca me pagaram muito bem. Naquela série, eu recebia o mesmo que ganhava em uma série uns oito anos antes”, disse ao podcast “Alchemy with Anthony Mason”.
“Sabe, eu recebi quatro indicações ao Emmy e eles nunca me deram um aumento”, acrescentou a atriz.
Holland Taylor disse que, por se sentir desvalorizada na produção, resolveu sair do contrato fixo e propôs fazer apenas algumas participações como a mãe de Charlie e Jon.
“Os seis anos terminaram e eu avisei: ‘Não quero mais ficar sob contrato, mas posso visitar o programa ocasionalmente, se vocês quiserem’. Quer dizer, eu interpretei a mãe dos meninos. E eles disseram: ‘Não podemos te pagar mais nada’. Então eu disse: ‘Vocês poderiam me pagar o custo deste prédio, mas não se deem ao trabalho, porque não quero continuar sob contrato. Voltarei como convidada de vez em quando'”, relembrou Taylor.
Ela ainda contou que os produtores da série ficaram surpresas com a decisão, mas não se esforçaram para mantê-la. “Eles estavam apenas tentando se proteger de me dar um aumento significativo”.
Holland Taylor também disse que o tratamento foi diferente com seu colega de elenco, Jon Cryer. “O Jon quadruplicou o salário dele ou algo assim. É isso que eles costumam fazer quando o contrato termina”.
A série “Dois Homens e Meio” (“Two and a Half Men”, originalmente em inglês) estreou em 22 de setembro de 2003 nos Estados Unidos e teve um total de 12 temporadas, encerrando em 19 de fevereiro de 2015.
A atriz deixou o elenco fixo após a 6.ª temporada, mas continuou fazendo participações especiais até o final da produção.
“Girls”: série de Lena Dunham retorna com cinco novos episódios
*Publicado por Mariana Valbão, da CNN Brasil
A Dictionary.com elegeu “Maxxing” como a palavra do ano de 2026. De acordo com um dos mais conhecidos dicionários digitais de língua inglesa do mundo, a escolha do termo é feita de acordo com as tendências de linguagem e da cultura.
“Maxxing” refere-se à prática de levar uma atividade ao extremo ou otimizar um determinado aspecto da vida, e remonta a palavras como “maximum” e verbos como “maximize” e “max”.
A palavra surgiu inicialmente no Reddit antes de se espalhar pelas redes sociais, e, de acordo com a plataforma, o uso da palavra online, em agosto, foi 19 vezes maior que a média mensal de 2025.
Segundo o dicionário, “maxxing” tem se tornado comum ao ser combinada com outras palavras para formar novas expressões como, por exemplo, “looksmaxxing” (otimizar a aparência física), “tokenmaxxing” (usar o máximo de IA possível no trabalho) e “nonnamaxxing” (melhorar a vida adotando os hábitos de uma avó italiana).
“Em um ano dominado por discussões sobre o papel da tecnologia na sociedade, é natural que tenhamos escolhido uma palavra que nasceu online”, afirma o dicionário sobre o nascimento da palavra.
Embora tenha viralizado na web no último ano, dados arquivados da internet mostram que evidências do termo já existiam em 2015 e em 2021, quando já havia circulação de expressões como “moneymaxxing”, “statusmaxxing” e “surgerymaxxing”.
No fim de 2025, o New York Times noticiou o aumento da tendência. No texto, o autor Nitsuh Abebe opinou sobre o surgimento da palavra: “Alguns desses termos me irritam e outros me fazem rir”.
Número de estudantes que não tinham lido nenhum livro caiu 25% em 2026
*Publicado por Mariana Valbão, da CNN Brasil
How long has it been since a documentary dominated public conversation, the box office, chats between friends and social media memes? You might have to go back to 2004 and Fahrenheit 9/11, by Michael Moore, or that hybrid (but a film, nonetheless) that blew many minds — The Blair Witch Project in 1999 — to see something similar to what’s happening in the United States surrounding You Can See Everything, this season’s cultural phenomenon.
© A24
Un año después de ser elegido Papa, en 1963, Pablo VI se reunió con centenares de artistas en la Capilla Sixtina, bajo los frescos de Miguel Ángel. Era consciente de que, después de siglos en los que la Iglesia había ejercido un importante papel de mecenazgo con grandes pintores, pintores y arquitectos, los artistas se estaban alejando tanto de los temas religiosos como de las instituciones eclesiástica. “Tenemos necesidad de vosotros”, confesó; les pidió perdón por si en algún momento limitaron su creatividad y les tendió la mano: “Tenemos que volver a ser aliado”. Y un año más tarde volvía a enviarles un mensaje: el mundo necesita la belleza para no caer en la desesperanza.
La victoria de Luiz Inácio Lula da Silva en las elecciones presidenciales celebradas este domingo en Brasil, donde se ha impuesto a Flávio Bolsonaro con el 51,79% de los votos, permitirá al veterano dirigente del Partido de los Trabajadores afrontar su cuarto mandato al frente del país. A su lado continuará Rosângela da Silva, conocida popularmente como Janja, su tercera esposa y una de las figuras más influyentes de su entorno. Socióloga, militante de izquierdas y defensora de numerosas causas sociales, la primera dama brasileña, de 60 años, ha adquirido un notable protagonismo político y mediático desde su matrimonio con Lula en 2022.
In the race for the mayoralty of Los Angeles, the second-largest city in the United States, two things are certain: a woman will win, and she will be a Democrat. But with a high share of undecided voters and only days remaining before the election, it is still unclear whether Karen Bass will win another term or whether the progressive challenger Nithya Raman will take the post.
© Mel Melcon (Los Angeles Times vía Getty Images)
© 2026 Invision
Brazilian President-elect Luiz Inácio Lula da Silva has pledged to develop a domestic artificial intelligence system, expand technical education and attract data centers powered by renewable energy, aiming to strengthen Brazil’s technological independence and accelerate its transition to a developed economy.
RELATED: Lula Celebrates Reelection, Promises Education Reform and Sovereign AI
Speaking after his victory in the presidential runoff, Lula said Brazil must invest in mathematics and engineering to build its own artificial intelligence capabilities rather than depend on technology developed in China or the United States.
“We will teach more mathematics, more engineering, because I don’t want to depend on Chinese or American artificial intelligence; I want to create a Brazilian one,” he said.
Lula also pledged to use Brazil’s renewable energy resources to attract data centers and keep information stored within the country. The proposal forms part of a broader push to expand the digital economy and strengthen domestic technological capacity.
Text Reads: The Brazil we wish to build is a country where our elderly are cared for with dignity, women are respected, and everyone has the right to live out their faith in freedom.
It is a country that respects differences, with a State that guarantees rights for all—because to govern means to look after 215 million Brazilians, without distinction. Respect must be the starting point for us to build, together, a Brazil that is increasingly fair and humane.
“We want to transform this country from a developing country into a developed one,” he said, identifying the digital, green and creative economies as key areas for investment.
He also outlined an ambition for Brazil to play a central role in political and economic decision-making and in efforts to promote peace.
Lula promised that his next term would deliver unprecedented results, telling supporters: “I want to make a commitment: I will deliver the best term of office any president has ever had in Brazil’s history. You can be sure of that.”
The president-elect, who turns 81 on Oct. 27, dismissed concerns about his age as he prepares to take office for another term. He pledged to devote himself fully to the country’s development and to improving the daily lives of Brazilians.
“I will dedicate 20 or 24 hours a day to making this the country everyone dreams of, where people can go to sleep and wake up in complete peace of mind,” he said.
Lula also thanked voters for their support in the runoff and praised young people who took to the streets to defend democracy, crediting their participation as a key factor in his victory.
His pledges place artificial intelligence, renewable energy and digital infrastructure among the priorities he has outlined for Brazil’s next phase of development, alongside his ambition to transform the country into a developed nation.
Outgoing Bulgarian President Iliana Iotova led the first round of presidential elections on Sunday with between 35% and 36.5% of the vote, according to exit polls, but fell short of the result expected by her supporters. She will face former caretaker prime minister Andrey Gyurov, backed by the pro-Western opposition, in a runoff scheduled for Nov. 1.
RELATED: Serbia’s Student Opposition Wins Decisive Parliamentary Victory
Gyurov secured between 32.2% and 32.5% of the vote, according to the same exit polls, putting him within reach of Iotova ahead of the second round.
The election took place amid security concerns following a series of drone attacks on merchant vessels in the Black Sea. Voter turnout stood at around 20%, as some political parties called for a boycott.
Iotova, 62, has campaigned on dialogue with Russia and opposed military assistance to Ukraine. She has made ending the war in Ukraine a central theme of her campaign, presenting herself as a “president of peace.”
#Bulgaria’s presidential vote delivered a result few polls anticipated. Exit polls gave incumbent Iliana Iotova, who favors dialogue with Moscow and opposes military aid to Ukraine, up to 36.5 percent, a far narrower lead than surveys had suggested.https://t.co/rqlYf7ehlZ
— Al Mayadeen English (@MayadeenEnglish) October 25, 2026
After casting her ballot, she called for a government capable of tackling poverty and regional inequalities. “I believe there must be peace, stability and security,” Iotova said.
Gyurov, meanwhile, called for a Bulgaria oriented toward Europe and the future, emphasizing economic security and effective governance.
He said he had voted for “a European, free and proud country, where incomes are sufficient, where we feel secure about tomorrow and where the state functions as it should.”
Iotova assumed the presidency earlier this year after Rumen Radev resigned to contest parliamentary elections, seeking to become prime minister. Bulgaria is a member of both the European Union and NATO.
If Iotova wins the Nov. 1 runoff, she would become the first woman elected president of Bulgaria, a country of 6.4 million people with the lowest per capita gross domestic product in the European Union.
More than 26.6 million U.S. citizens have already voted in the midterm elections, according to data released October 24 by the University of Florida’s Election Lab, with mail-in ballots accounting for 14 million of the votes recorded nationwide.
RELATED: U.S. Midterms: Trump’s Grip on Congress Comes Down to the Gas Pump
The latest figures show that 26,608,029 votes had been cast ahead of Election Day, including 14,006,420 ballots returned by mail and 12,601,609 votes cast in person. Election authorities have also received requests for more than 59.4 million mail-in ballots nationwide.
Early voting has increased in states including North Carolina, Kansas, Maine and Iowa, while Texas has seen a rise in mobilization among Latino voters, according to the report. The figures come amid concerns over economic conditions and the cost of living.
California has recorded 2,943,863 early votes, overwhelmingly through mail-in voting. Of those, 2,936,954 were returned by mail and 6,909 were cast in person. Voters in the state have requested more than 23.4 million mail-in ballots.
🚨 Estados Unidos se aproxima a unas elecciones legislativas decisivas, con la popularidad de Donald Trump en retroceso y creciente malestar por la economía. Los comicios del 3 de noviembre de 2026 definirán la composición del Congreso.
— teleSUR TV (@teleSURtv) August 29, 2026
🗳️🇺🇸 ¿Qué opinas?… pic.twitter.com/HX9HCMb2o0
Text Reads: 🚨 The United States is approaching pivotal legislative elections, with Donald Trump’s popularity on the decline and growing discontent over the economy. The November 3, 2026, elections will determine the composition of Congress.
🗳️🇺🇸 What do you think?
Democrats account for the largest share of California’s early votes, with 1,383,916 ballots, or 50.2% of the total. Republicans have cast 799,054 votes, representing 29%, while voters registered without a party preference and those affiliated with minor parties account for 575,130 votes, or 20.9%.
Los Angeles County leads California in early voting, with 539,589 ballots processed. San Diego County follows with 356,667 votes, ahead of Orange County, where 279,953 ballots have been returned.
The elections will determine all 435 seats in the House of Representatives, 35 Senate seats and 36 governorships.
The run-up to Election Day has also been marked by a legal dispute over the certification of results in Alaska. A federal court challenge backed by former President Donald Trump seeks to block the potential certification of the state’s election results, raising questions about the electoral process as voting approaches its conclusion.
Serbia’s student-led opposition has secured a decisive parliamentary victory over Aleksandar Vučić’s ruling party, according to preliminary results, ending 14 years of political dominance by the Serbian Progressive Party (SNS) and opening a new chapter in the country’s politics.
RELATED: Serbia’s Vucic Concedes Victory to Opposition Students Party
Vučić acknowledged the defeat on Sunday, saying initial projections indicated that the Student List would win between 135 and 140 seats, compared with about 105 for his party. The result follows nearly two years of student-led demonstrations against corruption and what protesters describe as growing authoritarianism.
The Centre for Free Elections and Democracy (CeSID), a non-governmental organization, projected that the Student List would win 139 seats after 56% of ballots had been counted, against 104 for the SNS. Unofficial estimates from polling institute Ipsos put the student movement at 140 seats and Vučić’s party at 103, down 26 seats from the 2023 parliamentary election, when it secured an absolute majority.
The setback was compounded by the failure of the Socialist Party, a longtime ally of Vučić, to clear the 3% threshold for parliamentary representation. The party previously held 18 seats. Preliminary estimates also gave three seats to Serbia’s Hungarian minority party and two to the Albanian minority list.
Turnout approached 70%, the highest since the breakup of Yugoslavia in 1992 and close to the record set in the 2000 parliamentary election.
The student movement grew out of protests that began in 2024, after 16 people died when a canopy collapsed at a railway station in Novi Sad. The disaster prompted mass demonstrations across Serbia, with protesters demanding accountability over the collapse and the construction work carried out by a Chinese company following a tendering process criticized for its lack of transparency.
Hundreds of thousands of people took to the streets, turning the demonstrations into a broader challenge to corruption and the concentration of political power. The student movement emerged as a nationwide opposition force and sustained pressure on Vučić’s government for nearly two years.
Vučić, who had led the country for 14 years, resigned as head of state in September to run for prime minister.
The preliminary results sparked celebrations across Belgrade, where thousands gathered to dance, chant slogans and set off flares and fireworks. Crowds shouted “Victory” and “Vučić is leaving” as people embraced and wept with joy.
Slavija Square, a focal point of the mass protests against the government, filled with supporters of the student movement. At Pioneers Park, between parliament and the presidential palace, hundreds of people tore down the fence surrounding the grounds and entered the public space.
The park had been closed to the public for months and periodically occupied by groups of masked Vučić supporters, who were accused of being used as a force to confront government opponents.
The celebrations underscored the scale of the political shift after more than a decade of SNS rule. Vučić had weathered previous opposition challenges, but the student movement turned sustained street protests into an electoral campaign that defeated his party.
The Student List has presented itself as an alternative to Vučić’s centralized model of leadership. It operates through a horizontal structure and has avoided putting forward a single public face, arguing that political decisions should be made from the bottom up rather than imposed from above.
Its slate of 250 candidates includes university professors, actors and farmers, many of them little known to the wider public.
Radomir Sajcic, a University of Belgrade professor representing the movement, celebrated the result at its headquarters. “Dear Serbia, tonight the voice of the people can be heard,” he declared. “Tonight we celebrate victory; tomorrow we will build the future.”
Sajcic also described the outcome as “a victory of courage over fear, a victory of hope over indifference, a victory of faith that Serbia can and must be different.”
The movement’s platform calls for restoring the separation of powers and the autonomy of the prosecutor general’s office, as well as increasing investment in health care and education. It also pledges to tackle corruption and individual privileges to boost public revenue, while promoting technological modernization across the economy, including agriculture.
Serbia’s score in Transparency International’s corruption index has deteriorated during Vučić’s tenure. The European Union has also raised concerns about the country’s declining adherence to the rule of law.
European institutions have welcomed the student movement’s victory, describing it as an opportunity to advance democratic reforms, strengthen the rule of law and combat corruption.
European Commissioner for Enlargement Marta Kos and European Commission President Ursula von der Leyen congratulated the students and offered support for reforms and greater press freedom. Council of Europe Secretary-General Alain Berset highlighted Vučić’s acceptance of the results and his commitment to a peaceful democratic transition.
Today, the people of Serbia turned out in record numbers to shape their country’s future.
— Ursula von der Leyen (@vonderleyen) October 25, 2026
Congratulations to the Student List on its victory in the parliamentary elections.
We stand ready to support reforms on the rule of law, media freedom, the fight against corruption and…
Montenegrin Prime Minister Milojko Spajić and Hungarian Prime Minister Péter Magyar also congratulated the winners and expressed their willingness to cooperate with them.
The election could also affect Serbia’s relations with the European Union and Russia. Under Vučić, the country has pursued EU membership while maintaining close ties with the Kremlin. Serbia has been an official candidate for EU accession since 2012.
Before the vote, EU foreign policy spokesperson Christian Wigand said the bloc would monitor the election closely and stressed the need for a free, fair and transparent process.
The Student List has offered fewer details about its international priorities than about its domestic reform agenda. Available indications suggest it may maintain Serbia’s EU candidacy while continuing to oppose sanctions against Russia, although the movement has yet to clearly outline its foreign policy plans.
The student movement’s victory marks a major political turning point for Serbia after 14 years of Vučić’s dominance. Its ability to convert demands for accountability and institutional reform into a parliamentary majority has reshaped the country’s political landscape, but the incoming government’s approach to domestic reform and foreign relations remains uncertain.
Housing rights groups in Portugal are pushing for a nationwide general strike coordinated with Spain as protests against proposed rental law changes intensify, with a police crackdown on a protest encampment resulting in more than 30 arrests, according to organizers.
RELATED: Portuguese Police Violently Evict Housing Rights Camps in Lisbon and Oporto
Reports on the number of arrests vary. Official accounts put the figure between 11 and 31, while organizers say more than 30 people were detained. The police operation against members of the encampment drew criticism from several sectors.
Housing rights organizations mobilized in Lisbon and Porto on Sunday to build support for a general strike. The proposal has also been discussed at public assemblies and demonstrations held daily across Portugal for more than a week.
“There are thousands of people mobilized, and I think that makes calling a general strike in Portugal increasingly necessary,” João Veloso, a spokesperson for the Lisbon Encampment, told the press. He expressed confidence that the growing demonstrations could pressure the government to withdraw its proposed rental law reforms.
The initiative is being discussed alongside a general strike announced in Spain for Wednesday, Nov. 11. Trade unions and social organizations in Spain are calling for measures to address the housing crisis and improve working conditions.
Demonstrations have extended beyond Lisbon and Porto to Coimbra and Faro. At nightly public assemblies, participants have discussed whether to set up tents again or spend nights in sleeping bags to sustain the protests.
The unrest stems from the conservative government’s proposed changes to rental laws. The legislation would accelerate eviction proceedings, eliminate the minimum three-year term for certain automatic lease renewals, allow landlords to demand up to three months’ rent in advance instead of the current two-month limit, and remove the cap of two months’ rent on security deposits.
A Mexican federal judge has ordered the pretrial detention of former Chihuahua attorney general César Jáuregui Moreno on charges of treason, ruling that evidence supports allegations that he compromised national sovereignty by allowing US intelligence agents to take part in a drug-lab operation without federal authorization.
RELATED: Flávio Bolsonaro Rejects Lula’s Victory, Seeks Annulment
Judge Ricardo Alfonso Santos Dorantes issued the order early Sunday after finding sufficient grounds to bring Jáuregui Moreno to trial. The former prosecutor will remain in a maximum-security prison in the State of Mexico while the case proceeds.
The charges stem from a mid-April operation to dismantle a drug laboratory in the Sierra del Pinal, in the northern border state of Chihuahua. According to Mexico’s Attorney General’s Office (FGR), agents from the US Central Intelligence Agency (CIA) participated without the required notification to the Foreign Affairs Ministry or the necessary legal authorizations.
Prosecutors argue that Jáuregui Moreno’s failure to act enabled armed foreign personnel to operate on Mexican territory in activities reserved exclusively for the federal government, putting national security at risk.
Luego de aportar más de 150 datos de prueba, la #FGR obtuvo auto de vinculación a proceso en contra de César “N”, ex fiscal general del estado de Chihuahua, por su posible participación en el delito de traición a la patria. pic.twitter.com/sbhM0vY6cG
— FGR México (@FGRMexico) October 25, 2026
Text Reads: After providing more than 150 pieces of evidence, the #FGR obtained an order of linkage to trial against César “N”, former Attorney General of the state of Chihuahua, for his possible involvement in the crime of treason against the homeland.
The FGR presented more than 150 pieces of evidence at the hearing. Prosecutors also cited public statements in which Jáuregui Moreno said the operation had been planned for months by Chihuahua’s State Investigation Agency and its Special Strategic Operations Prosecutor’s Office. They argued that the account pointed to information being withheld from federal authorities and shared with foreign personnel.
The defense presented documents and witness testimony to challenge the federal allegations. However, Judge Santos Dorantes upheld the charges and set a two-month deadline for investigators to complete the supplementary investigation.
Jáuregui Moreno was initially arrested in Chihuahua city on Saturday under a state-level warrant accusing him of illegally exercising public office and collusion. A local judge ordered him to stand trial on the public-office charge but did not impose pretrial detention, leaving open the possibility of his release.
On October 18, agents from the federal Criminal Investigation Agency arrested him under a separate warrant as he was leaving detention. He was transferred to Mexico City and taken to El Altiplano, a maximum-security prison in the State of Mexico. The hearing on the federal treason charge began on Saturday afternoon and was held behind closed doors.
The case has fueled tensions between state and federal authorities and sparked a wider political dispute over the Chihuahua operation. The controversy has also drawn attention to a private meeting on September 19 in Ciudad Juárez between Chihuahua Governor Maru Campos and President Claudia Sheinbaum.
Campos later disclosed details of the encounter, which involved heated exchanges over the case. She said she went public to counter rumors that she had reached a political pact or a behind-the-scenes agreement with the federal government.
Jorge Romero Herrera, national leader of the opposition National Action Party (PAN), defended Campos’s decision to disclose details of the meeting.
“She is an adult woman; she makes her own decisions,” Romero Herrera said. He also reaffirmed his party’s support for Campos and other PAN officials, including governors and mayors.
Venezuela and Cuba congratulated Brazilian President Luiz Inácio Lula da Silva on his election victory, reaffirming their commitment to regional cooperation after he defeated Liberal Party candidate Flávio Bolsonaro in the presidential runoff.
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Venezuela’s government praised Brazilian voters for their participation in Sunday’s election, calling it a strong demonstration of civic engagement and democracy.
“The people of Brazil have given a resounding demonstration of civic and democratic participation,” Venezuelan Foreign Minister Félix Plasencia González said in a statement posted on social media.
Text Reads: The Bolivarian Republic of Venezuela congratulates the massive and civic participation of the pueblo of the Federative Republic of Brazil in the second electoral victory celebrated today that leads to the victory of President Luiz Inácio Lula da Silva.
Caracas also reaffirmed its commitment to maintaining longstanding ties with Brazil, citing peace, respect for national sovereignty, self-determination and solidarity among Latin American and Caribbean nations.
Lula secured more than 64 million votes, representing 51.77% of valid ballots, defeating Bolsonaro, a senator and candidate for the Liberal Party (PL).
Cuban President Miguel Díaz-Canel described the result as a historic victory that would help preserve the pursuit of social justice. He also pledged Cuba’s support for greater regional unity and integration.
“Brazil can count on Cuba as we build unity and integration across our great Latin American and Caribbean homeland,” Díaz-Canel said.
Estimado hermano @LulaOficial, te felicito en nombre del gobierno y pueblo cubanos por esta victoria histórica que garantiza la continuidad del camino de paz, soberanía y justicia social emprendido por el pueblo brasileño bajo tu liderazgo.
— Miguel Díaz-Canel Bermúdez (@DiazCanelB) October 26, 2026
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Text Reads: Dear brother @LulaOficial, on behalf of the Cuban government and people, I congratulate you for this historic victory that ensures the continuity of the path of peace, sovereignty, and social justice embarked upon by the Brazilian people under your leadership.
Former Argentine President Cristina Fernández de Kirchner also congratulated Lula, first praising Brazilian voters for their mobilization and then highlighting the president’s ability to rally support.
“Congratulations first to the Brazilian people, who today took part in an authentic electoral October 17, and then to you, comrade President Lula, who, in your seventh presidential election, knew how to awaken among your fellow citizens the feelings and sense of purpose needed to win this battle,” she wrote.
Former Bolivian President Evo Morales welcomed the outcome as a source of renewed hope for people across the continent fighting for social justice, dignity and sovereignty.
Addressing Lula as a close ally and fellow campaigner, Morales called the result a “beautiful and heroic victory.” The messages from Venezuela, Cuba, Argentina and Bolivia reflected the regional significance these leaders attached to Lula’s election win.
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